06 Packaging Design Tips Lasts For Better Branding.

Tinkering with your aesthetic is all well and good - that is, until your social media doesn't match up with your website at all. 
Keeping everything consistent and updated is an integral part of maintaining your brand, and that includes your website, social media, and packaging designs. 

The more you add your own brand's flair to components of your packaging, the more cohesive it will look and high-value it will feel. 
Consider doing some light assembly or kitting and adding your branding to unbranded materials.

While it does depend on your brand's niche to a certain extent, a good modern logo is not overcomplicated with design elements. 
An excellent simple logo will be instantly recognisable and utilise negative space to make more of an impact. 
On a branded package, a simple and straightforward logo will stand out more than a visually cluttered one 

Here's a hot take: coo-friendly packaging can no longer be viewed as a trend. 
Trends rise and fall in popularity while being eco-friendly is going to be an ever-important feature of just about every business's future. 
More people than ever care about the materials that are used to make product packages and are more likely to refrain from buyin,g from companies that utilise single-use packaging.

AND COL.OUPS CAN BE ,  , PART or YOUP PACKAGING IDENTITY zi! .4- 
The colour ofyour packaging can be iconic in its own right. 
Tiffany 8,, Co has created a strong brand association with their distinctive turquoise-coloured boxes and shopping bags. 

People are really into the Russian doll effect, or nesting, when it comes to packaging. 
There's a practical reason for doing this: The extra stability, cushioning, and protection provided by an inner box offer more stability for exceptionally fragile items.