Online Reputation Management Tools For 2021

1. Bra nd24 
With Brand24, you create Projects. Each Project tracks the social mentions of an entity. At higher Levels, you can have multiple Projects, following more than one brand, or even specific campaigns of one brand. You can search for things by either just typing in a list of keywords. 

2. YouScan 
YouScan is a Listening tool, able to scan social media and the rest of the web for brand mentions, and then analyze those mentions for its broader social impact. It finds billions of data points you can sift through, along with a host of ways to analyze that data. 

3. BrandMentions 
BrandMentions doesn't limit its listening to a few channels. Every major social media platform is represented here, along with non-social websites, such as news, blog, and review sites. You go through an extensive configuration, first identifying the keywords you're tracking—most often your company name and/or social handle. 

4. Buzzsumo 
Buzzsumo takes a somewhat different take on things compared to the other tools in this list. It allows you to comb the web for any content that includes your search term. Its key distinction though is including the amount of engagement associated with each search result. 

5. Mention 
Mention allows brands to monitor social media and find any mentions of themselves in online conversations. You can easily monitor over 1 billion sources daily, including social media, forums, blogs, and the rest of the web. 

6. Google Alerts 
The internet is always changing. That means that somebody might post something that references you any day. You can set up a Google Alert for your name. Google will alert you with an email when it picks up a new mention of your name. This will make it easier for you to take action, should it not be complimentary. 

7. SimilarWeb 
SimilarWeb provides a comprehensive analysis for any website or app. It gives you are a wealth of insights about your site - the main client face for most businesses